Better Radio Websites
The podcast for radio professionals who want to see their website generate more traffic and revenue. Each week your host, Jim Sherwood, and his special guests give you time-tested tips and secret tricks to ensure your radio station dominates digital in your market.
Turning Your Radio Station Website Into a Destination
Apr 15, 2024 Website
There’s a reason you pick up your phone and head back to Facebook, LinkedIn, or TikTok. Those platforms offer you something new to discover every day or every minute. A destination website...
Making Images Accessible with Alt and Title Tags
Apr 08, 2024 Website
At the heart of every radio station is its content—the music, the interviews, and the stories shared across the airwaves and digital platforms. As content creators, we have a unique opportunity...
Building Emergency Information Pages That Keep Listeners Informed and Safe
Apr 01, 2024 Website
When a disaster happens, we hear how local radio comes to the rescue, providing life-saving information in real-time. Being in the digital space like I am, my mindset is, “Did that essential...
Monetizing your Radio Brand with an Online Store
Mar 25, 2024 Website
Today, we’ll offer three options for online stores. One is for items you have maintained stock of, and the other two are for drop shippers. If you maintain stock, it means that you mean to store...
Digital Evolution: Staying Relevant and Revenue-Generating
Mar 18, 2024 Website
Is your station and online spaces evolving to meet your audience's ever-changing expectations? Today, we’ll discuss why digital evolution is necessary to remain relevant and...
Engaging Your Community with a Hyperlocal News Website
Mar 11, 2024 Website
Since we started ten years ago, our goal has been to make local news the main highlight of radio station websites. Many of our clients have grown their revenue by offering a local news website in...
The Strategic Advantage of Custom Content for Advertisers
Mar 04, 2024 Website
Creating content targeted explicitly at radio and online advertisers is a B2B marketing strategy that can significantly benefit your radio station(s). This strategy is essential for several...
Meet Our New AI Content Helper
Feb 26, 2024 Website
Introducing "AI Content Helper Pro," the ultimate WordPress extension explicitly designed for radio stations looking to revolutionize their online presence. Keeping your website fresh,...
5 Essential Radio Station Website Sponsorships
Feb 19, 2024 Website
A well-crafted website serves as the cornerstone of your station’sonline presence. It's not just a platform for streaming your content but an invaluable asset for generating revenue through...
Elevate Your Audience Reach: How to Include Your Station in Google News
Feb 12, 2024 Website
Have you ever been to Google News and been frustrated that your competition’s news stories were there, but yours were missing? Today, we’ll give you the steps to ensure your content also...
AI-Generated Images are the Answer to Copyright Claims
Feb 05, 2024 Website
Do you know of a radio station that's been popped with an image copyright claim on its website? Today, we'll give you some tips involving AI to keep your website out of...
Maximizing Your Online Potential with Annual Website Audits
Jan 29, 2024 Website
When did you last look at your website as a listener or a potential advertiser? Today, we will discuss the importance of regular content audits and how they can maximize your website’s...
